October 23, 2025
Every great business starts with an idea, and the Get Started: Business Idea Challenge is helping turn it into reality. Here’s a list of the October awardees who secured up to $1,000 in non-equity funding.
Aritoku by MoabMall turns math into a collaborative, creative, and fun experience. Available as both an app and a board game, Aritoku aims to boost math fluency through engaging problem-solving challenges that bring students, teachers, and families together to learn and build a love of math.
Honey Bee Cookies is creating easy, family fun with its DIY cookie decorating kits. By delivering fresh, homemade cookies, frosting, and sprinkles, these kits allow even the busiest households to enjoy screen-free time together without the stress or the mess — fostering creativity and sweet memories.
TenX Teaching empowers educators with digital training, coaching, and ready-to-use resources that reduce burnout and build lasting confidence. Founded by a former teacher, it turns familiar and proven classroom strategies into practical tools for managing stress, improving wellness, and sustaining success.
True Origin Skincare focuses on restoring the skin’s natural barrier through minimal, naturally derived ingredients designed to support balance and hydration. Centered on the regenerative properties of tallow, it mirrors the skin’s natural lipids to provide gentle, effective care for sensitive skin.
Vernal Vineyard crafts fresh, shelf-stable grape juice from a small family vineyard in Vernal. Minimally processed to preserve its natural flavor, each bottle captures the essence of Utah-grown grapes — a simple yet elevated alternative to traditional wine or sparkling drinks.
Wayward Shades is an art brand born from a desire to move beyond trend-driven design, focusing instead on the unseen details of Southern Utah’s landscape. Built on original artwork, the brand offers paintings, prints, and apparel that unlock the individuality found in authentic expression.
Looking to support your small business in Utah? Visit the Startup State Initiative’s resource page to find more tools, programs, and communities to move your business forward, or learn how to start your business in Utah.
The information in this article is current as of the publishing date and is intended for informational purposes only. This article does not, and is not intended to, constitute legal, tax, or business advice. Any resources and organizations mentioned, unless an entity of or a partner of the state of Utah, are not formally endorsed by the Startup State Initiative or state of Utah.