Start Your Journey

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Your Entrepreneurship Journey

Follow along with our Utah startup journey to identify gaps and find resources to help your small business.

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I'm thinking of starting my business

Explore your path
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Start my business

Explore your path
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Grow my business

Explore your path
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Sell or exit my
business

Explore your path

THINKING OF STARTING MY BUSINESS

Find your big idea icon
Step 1

Find your big idea

How do you want to change the world?
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Step 2

Important Business Skills

Explore critical skills to help you start or manage your small business.

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Start my business

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Step 3

Business Validation

Make sure there’s a market for your business by conducting market research and testing your idea with customers.
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Step 4

Build your product or service

Develop your product or service with the help of provided resources and contacts.
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Step 5

Develop your brand and marketing strategy

Define your brand and create a marketing plan to attract and engage your target audience.
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Step 6

Write your business plan

Create a clear plan outlining your business goals, target market, and how you'll achieve success.
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Step 7

Registration and licensure

Ensure your business is registered and has the correct legal licenses.
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Step 8

Establish business operations

Set up essential operational elements such as human resources, payroll, insurance, and more to ensure your business runs smoothly and complies with regulations.
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Step 9

Obtain funding

Secure the money you need to start or grow your business through loans, grants, investors, savings, or any combination of funding sources.
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Step 10

Find Office Space

Connect with other entrepreneurs, businesspeople, and professional associations for support, advice, and potential partnerships.
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Step 11

Pay your taxes

Understand your tax responsibilities to keep your business finances in order and avoid legal challenges.
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Grow my business

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Step 12

Join a Community

Connect with other entrepreneurs, businesspeople, and professional associations for support, advice, and potential partnerships.
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Step 13

Growth Stage Funding

Secure the necessary financial resources to scale your business by attracting investors or exploring funding options suited for your growth stage.
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Step 14

Strategic Planning for Growth

Learn more about how your business can plan for growth.
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Step 15

Workforce and Talent ACquisition

Learn more about how your business can find the top talent in Utah.
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Step 16

Obtain Government Contracts

Learn more about how your business can score big by using government contracts as a source of revenue.
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Step 17

International Trade

Expand your business by looking overseas for valuable revenue streams and important business relationships.
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Step 18

Relocate Your Business to Utah

Utah offers competitive tax incentives and other benefits to businesses interested in relocating to Utah.
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Sell or Exit My Business

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Step 19

Close Your Business

You’ve built a business from the ground up. Perhaps now’s the time to move on to your next idea. Learn more about the process of closing your business.
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UTAH: THE STARTUP STATE

The Governor’s Office of Economic Opportunity Startup State Initiative opens in a new tab celebrates, inspires, and empowers Utah entrepreneurs and those who support them. It consists of a statewide entrepreneurship brand and business resource portal being developed on this site. This collaborative initiative supports entrepreneurs throughout the lifecycle of their business and encourages them to start in Utah.
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Utah’s Startup Community

Utah provides fertile soil for modern innovators and entrepreneurs. As the country’s fastest-growing state, with a well-educated workforce and thriving economy, Utah’s mountains, valleys, deserts, and plateaus provide the perfect environment to nourish and champion the startup and entrepreneurial spirit.

The state’s growth, unparalleled quality of life, government support for small businesses, and access to startup networks and capital attract doers and innovative thinkers to Utah’s communities.

In January 2023, WalletHub named Utah the No. 1 best state to start a business. Utah is the startup state.

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Utah’s Startup State Initiative Team

In 2023, under the leadership of Gov. Spencer Cox, Utah was designated as the Startup Capital of the World—a place filled with opportunities of advancement for Utah entrepreneurs. The Governor’s Office of Economic Opportunity (GOEO) leads the Startup State Initiative, supporting policies and programs that strengthen Utah’s entrepreneurial ecosystem.

This website and its resources are part of GOEO’s ongoing efforts to promote and amplify Utah’s vibrant startup community and elevate statewide conversations, connections, and tools for success.